Services

Research & Data Services

Alliance Syndicated Studies

Alliance Life Sciences produces several syndicated studies in a year. These studies provide vital perspectives on major trends and opportunities facing life sciences companies. Alliance’s syndicated studies are based on a comprehensive methodology and provide deep insights in relevant areas .These studies are conducted using qualitative and quantitative research techniques guided by initial secondary research. Projects are conducted by Project Directors with extensive experience in life sciences industry and advanced education in life sciences and business disciplines.

These projects are consistently rated highly by clients and are cited for providing vital and deep intelligence on topics being studied. Illustrative examples of past studies include: Co-promotion/ co-marketing, Life cycle management, New product launch Strategies, Copay Support Programs and Strategic Implications of E-Prescribing.

Current Studies:

• Copay Offset Cards: Attitudes & Experiences of Patients, Pharmacists & Physicians, & Implications for Continuation
• Electronic Prescribing of Pharmaceuticals: Marketing Opportunities & Challenges for Drug Companies

Alliance Custom Studies in Marketing and Business Intelligence

Alliance conducts custom studies in marketing and business intelligence. These studies are based on appropriate and robust methodology and provide vital direction and insights in analyzing important issues and opportunities. Innovations in methodology are incorporated to provide relevant and actionable insights. Alliance is often brought in to provide research solutions to complex problems and opportunities.

Illustrative examples of past studies: Opportunities in emerging markets, Convergence in drug and device products, special opportunities in institutional markets.